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Marketing Analyst

Eagan, Minnesota 55123

Job ID: 9149 Category: Professional

Job Description

  • Provide in-house consulting and marketing research support and services, operating within a team structure to support internal business units in meeting their customer information and insight needs.
  • Team with a Research Manager to help design and manage primary quantitative and qualitative market research projects
  • determine appropriate research approach
  • Identify target respondent criteria
  • Select and manage research vendors
  • Develop questionnaires, screeners, and discussion guides
  • Develop analysis plans and conduct relevant, insightful data analysis
  • Summarize findings from analytical efforts in actionable executive research reports
  • Present insights/implications/recommendations to the business unit
  • Keep up-to-date on market research trends, technologies and methods
  • Share research proficiencies and client knowledge effectively with other market research team members
  • Proactively seek ways to maximize the value-add to internal client groups
  • Ability to analyze large data sets and find the story in the data
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